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Kayla Lloyd, Senior Marketing Manager at BBG&G Integrated Marketing will discuss how in 2023 Tenement Museum partnered with BBG&G to successfully market and promote the museum’s reopening. BBG&G developed and executed a digital advertising campaign that focused on bringing…

Thank you to the 250+ tourism industry professionals who joined us from across New York State, the USA, Canada and Europe at the 2024 New York State Tourism Conference in Niagara Falls! We want to express our appreciation and gratitude to the many attendees, partners and presenters who participated…

Tempest is a multifaceted agency and destination organization advocate that strengthens communities through the innovation and activation of web, marketing, and cloud software solutions. They have a thorough understanding of all aspects of the travel industry. Their results-driven approach…

During last week's Lunch and Learn Webinar Jake Buganski and Thomas Mooney from FourthIdea presented their topic VEAR into the Future: Using Augmented Reality in your Destination to Increase Engagement. Some insights from the webinar:  What is Augmented Reality?  A technology that…

Cassandra Razzi's role as the Senior Digital Sales Manager at Orange142 is to represent the Northeast, from Maine to VA when it comes to travel and tourism marketing. She focuses on DMO and CVB clients as well a EDCs and amusements, museums and trails and help them grow business by reaching new…

Lauren Alperin is a Partnerships Manager, acting as an ally to help both small and large local and National businesses, show and tell their stories to qualified targeted audiences. She is adept at crafting targeted branded content and tailored marketing solutions to drive client results and success.…

Throughout 2024, New York State Parks Has Marked the 100th Anniversary With a Range of Programs and Events – More Information Available Here Governor Kathy Hochul today celebrated the centennial of the State Council of Parks establishment on April 18, 1924. Landmarks across the state will…

SCHENECTADY, NY / ACCESSWIRE / April 15, 2024 / Livingston Energy Group, a Lynkwell company, has been awarded a New York State Office of General Services (OGS) statewide procurement contract for public, private and fleet electric vehicle (EV) charging infrastructure. The company, one of four…

Rochester, NY – Break the Ice Media and Travel Alliance Partners have merged under one united brand: Travel Alliance Partnership (TAP). After operating under the same leadership since 2021, the two entities have come together in a strategic transformation that reflects the organizations’…

NYSTIA made our return to Canada's Upper Ottawa Valley last weekend for The Ottawa Valley Outdoor Adventure & Sportsman Show at the Petawawa Civic Centre in Petawawa, Ontario (about two hours northwest of Ottawa). The show was co-located with a Poutine festival, which brought additional…

Penny Peters, Akwesasne Travel Manager at Akwesasne Travel, will speak on the Sustainability Panel on Thursday, April 18th at the 2024 NYS Tourism Conference. Penny will be presenting on the establishment of Akwesasne Travel, tourism office for the Akwesasne Mohawks, and how these continued efforts…

Calling all Rochester Recommenders, Influencers, and Frontline Staff: On April 30th Visit Rochester is hosting an Experiential FAM Tour for you and your team to experience Rochester’s attractions firsthand! This day long tour will take you from the RMSC, to the George Eastman Museum, MAG…

The following provides the key takeaways from the April 10th State of the American Traveler webinar presented by Future Partners. The presentation covered their research findings on Travel Sentiment, Looking Forward, and Travel & Saving.  The most significant findings are as follows: Travel…

"We're pleased to be introducing a new community stewardship component to NYSTIA's major event programming," states NYSTIA Board Chair Corey Fram, Director of Tourism for the 1000 Islands International Tourism Council. "Our members enjoy extraordinary hospitality from our host communities and it's…

From April 6 to April 9, Nearly One Million Visitors Came to New York State Parks – A 45 Percent Increase in Attendance Compared to 2023  New York State Olympic Regional Development Authority Facilities Hosted Special Viewing Events, Welcoming More Than 10,000 Visitors New York State Thruway…

Dine with us at the 2024 NYS Tourism Conference and explore a flavorful experience in Niagara Falls, New York! The menus at the DoubleTree Hilton Niagara Falls have been carefully selected* by their Executive Chef Brendan Benitez to highlight the best the region has to offer.  Check out the menus…

Jake Buganski, VP of Client Engagement at Fourth Idea will discuss the emergence of augmented reality as an "idea whose time has come" for destinations. A history of the technology and its capabilities will be presented, as well as examples of practical applications and implementation strategies for…

Britty O'Connor is the Chamber President at the Hamilton Chamber of Commerce. In this role, Britty oversees the day-to-day operations of the chamber, set strategic goals and objectives, manage finances, and ensures the organization is meeting the needs of their members. She also spends time building…

Whitney Skeans is responsible for National Grid’s Electric Vehicle Make-Ready Program implementation, representing $154 M in resources for electric business customers across upstate NY.  In addition to managing a growing portfolio of active projects, Whitney…

We brought your trade show booth and literature back to Ottawa last weekend, exhibiting at the Ottawa Travel & Vacation Show at the Shaw Centre. We had a corner booth at the beginning of the United States section. The show was very successful, with more attendees than last year. The new trade booth…