DiscoverUpstateNY.com: The Premier Travel Website for Upstate NY
Presenting an Exciting New Look + Fresh Design
NYSTIA 2025 Co-Op Digital Program: Increase Tourism by 'Sharing Your Adventure' starting at $300
40,000 – 90,000+ Monthly Visits*: DiscoverUpstateNY.com reaches thousands of potential travelers interested in visiting and engaging in your offering.
Ask me about our programs promoting: America 250, 4 Season Destinations, Wineries, Breweries, Parks and more in your region.
DiscoverUpstateNY.com is the award-winning premier travel website exclusively promoting tourism in all nine regions of Upstate New York. DUNY inspires visitors to Find Your Adventure by providing content and tools to curate exciting memorable trips with the best travel information on: attractions, indoor and outdoor activities, adventure, historic sites, wine and brew trails, shopping and dining, as well as accommodations including resorts, hotels, vacation rentals and campgrounds.
There is something for every visitor with an emphasis on the Millennial and Gen X segments seeking family fun, getaways for two, adventure trips, celebrations and generational gatherings. With an up-to-the-minute Events Calendar interactive Trip Mapping tool and an EV Station map, having a presence here is core to your tourism.
Package Includes Significant Added Value:
- The Top Banner ads displayed on every page of the 3,500+ page website
- The Medium, Large, and Extra Large ad units will be displayed on at least 30+ main menu pages
- The Large, Extra Large and Top Banner ad units receive bonus ad placements on 20+ pages
- Bonus dedicated content webpage published on DiscoverUpstateNY.com searchable by location and category**
- Bonus Facebook monthly re-posts on the 25,000+ 'liked' DiscoverUpstateNY.com Facebook page
- Seasonal ad changeouts
- Trip mapping for your location
- Opportunity to include events on the DiscoverUpstateNY.com Events Calendar Page
- Inclusion in Home Page Partner Carousel with Logo and Link
- Google analytic reporting
Advertising Units and NYSTIA Discounted Rates:
| Medium Ad |
$490 for 6 months or $980 per year |
|
Top Page Banner Ad #1 - Ad is on every page of the 3,500+ page website |
$1,590 for 6 months or $3,040 per year |
| Large Wide Ad | $750 for 6 months or $1,440 per year |
| Extra Large Ad | $1,325 for 6 months or $2,600 per year |
| Blog Post with Links | $300 each (900 words, 5 images + links) |
|
NEW: Super Large Video Unit opens to Panoramic Video Ad: up to :60 |
$1,500 for 4 months, $4,000 per year (appears on multiple pages within one subject tab) |
|
NEW: Seasonal Attraction/Experience Unit - 50-75-word intro |
$400 – for 6 months or $775 for 12 months - showcased on home page |
DiscoverUpstateNewYork.com Ad Sizes and Specs
Top Banner:
Top Banner ad displayed on every page of the website
Ad Sizes (pixels):
Other Website Ad Units
Seasonal Attraction Unit:
- Medium Ad: 246W x 196H
- Top Banner Ad: 758W x 180H
- Large Wide: 502 W x 196H
- Extra Large Rectangle: 758W x 196H
- Seasonal Attraction Unit: 246W x 196H
- Super Large Video Format: YouTube video :60
Material Specs: Please submit ads in jpeg or png image files
Scheduling: Ads and Blogs can be launched within 48 hours of receiving material
For more information contact:
Madelyn A. Roberts
Advertising + Partnerships/Consultant
MAR Media
www.DiscoverUpstateNewYork.com
madelyn.roberts1@gmail.com
516.662.9555 – m
*Google Analytics
Notes: Custom ad design can be created for $100. **Bonus content provided for Destinations, Attractions and Hospitality with purchase of Large, Extra Large and Top Banner ads. Content subject to Publisher approval.