Marketing

Thank you to all of our 2025 Tourism Champions! The commitment of 40+ destinations to our programming and consumer travel shows schedule had a profound impact in 2025. Your support enabled us to invest in an expanded schedule and additional events:  We promised 18 travel shows and we delivered (more!). We attended new domestic and international shows, adding Chicago, Washington D.C., Boston, and…

These projects are supported in part by the New York State Tourism Industry Association and by a Market New York grant from Empire State Development and I LOVE NY/New York State’s Division of Tourism, awarded through the Regional Economic Development Council initiative. Important: New York State-sourced funding (e.g. Tourism Matching Funds, other NYS Grants, etc.) cannot be used for your…

NYSTIA Co-Op programs are evolving and expanding to meet our members' needs in this dynamic and challenging marketplace.

Hotel Canandaigua * Thursday, April 24, 2025 Your response requested by March 31, 2025 It has been six years since the annual scholarship auction was held at the Hyatt Regency Buffalo in 2019, raising $17,500 to build our scholarship fund balance. There was no live/in-person conference held in April of 2020 and 2021 due to the pandemic, and the auction was suspended. NYSTIA has ‘stayed the…

Download these free New York State travel guides!

It is a valuable learning experience to meet travel intenders, answer their questions about New York State destinations, and share possible itinerary ideas. With this in mind, we are inviting NYSTIA members to join us in the Tourism Champions Booth at travel shows throughout the year. We generally have at least two exhibitor passes available per day per show. Join us for a day or for the full…