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2023 NYSTIA Annual Meeting Workshop: A Plan for the Future in Working with the International Tourism Market and Travel Trade

Sep 8, 2023

Alon Tourism Solution's Jennifer Ackerson and Lucy Redzeposki of Rockland County Tourism will be presenting Thursday morning their workshop, A Plan for the Future in Working with the International Tourism Market and Travel Trade

Join Lucy and Jennifer as they dive into a case study session on how Rockland County is taking steps to engage with the international tourism market. Learn by example and benefit from best practices on how to effectively and efficiently position your destination for working with the international tourism market and travel trade!

Key Takeaways: 

  • Understand how to work collaboratively with your partners to embody what the travel trade and their clients are looking for in pre-booking travel to a destination.

About the Presenters: 

Jennifer Ackerson is a 25+ year veteran of the tourism industry with deep experience in every supplier category. She is an expert in educating and connecting tourism destinations/suppliers with travel trade buyers/resellers to build successful relationships that drive profits and sustained success. Jen spearheads Alon’s tourism training program “Steps to Success” in partnership with International Inbound Travel Association (IITA) and the “Tourism Ready” training program for NYC Tourism + Conventions, the official DMO of NYC. She is an expert public speaker, event planner, and global tradeshow ambassador.

Lucy Redzeposki has extensive experience in both for profit and not for profit organizations in the areas of finance, operations, human resources, commercial lending, business development and strategic management. She began her career on Wall Street working for a major bank and served as the CFO and Director of Human Resources for a manufacturing company. She is currently employed as the Director of Economic Growth & Tourism for Rockland County. In this capacity she serves as the Director for Economic Development and Tourism. She implements the County’s economic development program to promote, attract, retain and expand businesses, preserving and increasing the property tax base and employment opportunities. As the Director of Tourism, she utilizes tourism as a tool for economic development, job creation and business development by promoting the County and its facilities/events as a destination for tourists. She also developed and implemented a filming program for the County.

About Alon Tourism Solutions 

Alon Tourism Solutions is a global tourism marketing consultancy. We educate, prepare and connect tourism destinations, suppliers, and global sales teams (travel agents, DMCs, resellers) to fast-track profitable relationships and symbiotic success. On-demand sales and marketing initiatives, strategic consulting, tourism training, and targeted networking pave the path to enhanced visibility, sales growth, and healthy bottom lines for tourism companies. We are ever mindful of client needs, goals, and budgets, and work tirelessly to create appropriate, sustainable solutions.