News

Sophia Root is the Tourism Director and Communications and Marketing Coordinator for Commerce Chenango. In her role Sophia is the administrator TMF for Chenango County.  Commerce Chenango is dedicated to enhancing the economic vitality of Chenango County by promoting the county and local…

Join us at the 2025 NYS Tourism Conference, April 23, as Sara Meaney, Managing Partner at Destination Wayfinder, takes the stage to share insights on Navigating Your Destination Stewardship Journey. Don't miss this opportunity to gain expert guidance on shaping the future of sustainable tourism in…

View the recording and transcript here. Slide decks are available here. As we move ever close to the commemoration of the founding of the United States and New York’s role in the American Revolution and the continuing struggle to achieve the ideals of liberty and equality set out in the…

Your 2025 NYSTIA Tourism Champions booth display was in Chicago, Illinois on February 1st and 2nd for our first-ever visit to the windy city! Attendees were excited to see so many New York State destinations represented at the Chicago Travel & Adventure Show at the Donald E. Stephens Convention…

Schenectady, N.Y.—Lynkwell, a leading energy infrastructure provider, capitalizes on the exponential demand of 2024 and accelerates growth into 2025 by expanding both its go-to-market leadership team and comprehensive platform of solutions.  Despite a measure of industry volatility in…

Park Attendance Data Available Here Governor Kathy Hochul today announced state parks, historic sites, campgrounds and trails operated by the New York State Office of Parks, Recreation and Historic Preservation (State Parks) saw a record 88.3 million visits in 2024. Total visits statewide…

NYSTIA's Higher Education Advisory Council Member, Dr. Muhammet Kesgin, is serving as a co-chair of the 6th Conference on Managing Tourism Across Continents – Tourism for a Better World, April 30-May 3 (MTCON’25). The conference uniquely addresses both tourism and hospitality subjects, making it…

This winter, escape the hustle and bustle of daily life and discover the art of Hibercation in picturesque Cayuga County. From January 15th through March 15th, this two-month promotional event invites visitors to slow down, unwind, and embrace the quiet joys of the winter season. Hibercation—a…

Since 2002 Rebecca Repp has served as the General Manager for AMERICAN ROAD® magazine–a glossy publication devoted to promoting and communicating the joys of traveling America’s scenic and historic back roads. AMERICAN ROAD® also produces AMERICAN ROAD TRIP TALK—a weekly half-hour radio show…

Dan Waxman is the account executive for American Road. He helps businesses and organizations grow and achieve their marketing objectives with the use of American Road's sponsored content, contest sponsorships, and print, digital, and broadcast advertising opportunities. The AMERICAN ROAD® staff…

Astrid Jirka is the Director of Tourism Initiatives at Discover Cayuga Lake, a not-for-profit organization with a mission to cultivate informed and equitable relationships between people and watersheds, with an emphasis on the Finger Lakes. DCL works toward this mission by offering a variety of…

Inflation has increased costs 23% in the five years since the last increase in the NYSTIA membership dues structure*. These inflationary increases have significantly impacted NYSTIA's operational costs. The NYSTIA board and staff have worked hard to mitigate these increases through a combination of…

On December 12th, Miles Partnership, PhocusWright, and PhocusWire hosted their 9th edition of The Year in Review and the Year Ahead. The webinar's main topics were Trending Technology, Hospitality Insights, and Marketing Reimagined. I recommend taking a look at the webinar and slide deck, for this…

On December 4th, PhocusWire hosted a webinar with Ciklum and Stripe about how Gen Z is the new force behind the growth of the travel industry. As someone a part of Gen Z, I can attest to the accuracy of these trends and predictions. I found the webinar interesting because it voiced my own thoughts…

View the press release on the New York State Senate website here Albany, NY (Dec. 23) – New York has taken a historic step in addressing housing challenges and short-term rental transparency with the signing of its first statewide Short-Term Rental Registry into law. Sponsored by Senator…

The workforce development panel was the highest-rated program at the 2023 NYS Tourism Conference in Oswego NY, featuring presentations on seasonal hiring, recruitment, training, and employee retention. Panel presenter and former chair of the NYSTIA Workforce Development Committee Jennifer Ackerson…

Thank you for joining us yesterday for the 2025 NYSTIA Member Meeting & Virtual Holiday Party! We had so much fun catching up with you for our end-of-year recap. Thank you to the NYSTIA Board Chair Greg LaDuca for delivering the opening remarks, Ross Levi for once again providing…

Thomas Birch is a sales executive with Walsworth Commercial Printing. Walsworth's mission statement guides the strategic foundation of their company: Creating opportunities for their team, customers, and communities through print. The commitment to opportunity manifests in their history of…

The New York State Office of Parks, Recreation and Historic Preservation today announced recommendations by the New York State Board for Historic Preservation to add 14 properties to the State and National Registers of Historic Places and expand one existing listing. The nominations include a new…

During last week's Wednesday Webinar Josiah Brown from New York's Best Experiences presented his topic: The Evolution of Destination Advocacy: Best Practices from DI's Advocacy Summit Some insights from the webinar: Advocacy in Action Advocacy has changed from a noun to a verb. It's about telling…