News

As we wrap up our 2025 travel show season, we want to say THANK YOU to all the Tourism Champions and to everyone who volunteered in the booth or assisted with the booth in any way. We would not be able to promote and tell stories about all the fantastic destinations across New York State without…

Last week’s Wednesday Webinar welcomed Brent Foerster and the team from Tempest, who shared practical insights on strengthening CRM habits, fine-tuning lead tracking, and using group pace reporting to support smarter decision-making for DMOs. Brent opened with background on IDSS,…

New 25,000-Square-Foot Terminal Creates a Soaring Gateway To Spur Tourism & Economic Growth Expansion Project Funded With $28 Million Through Governor Hochul’s Upstate Airport Economic Development and Revitalization Competition View Photos Here Governor Kathy Hochul today announced the…

In a show that was a great way to close out our 2025 Travel Show Schedule, your New York State Tourism Champions booth was located for the final time in 2025 at the Montreal International Travel & Tourism Show held at the Palais des congrès de Montréal, November 7-9. We were…

Last week’s Wednesday Webinar featured Jackie Saunders from Tiki, who explored how destinations can embrace artificial intelligence while keeping inspiration, storytelling, and human connection at the center of tourism marketing. Jackie began by tracing AI’s long history in the travel…

Join us on Wednesday December 3rd at 9:15 AM for our Wednesday Webinar presentation from Erica Schneider from Park & Trails NY to learn about the Empire State Trail! Parks & Trails New York will provide an overview of their successful Empire State Trail Town program that helps communities identify…

New Business Center, Children’s Play Area and Multi-Sensory Room To Enhance Airport Experience for Travelers To and From the Capital Region Comprehensive Modernization Reflects Governor Hochul’s Commitment To Creating 21st Century Transportation Infrastructure That Supports Economic…

Join us on Wednesday November 26th at 9:15 AM for our Wednesday Webinar presentation from Josiah Brown from New York's Best Experiences to learn about Advocacy Planning! Who wants to talk about Advocacy on Thanksgiving week?? The Sherpa...duh...(that should have been more obvious). Join the Sherpa…

Malta, NY — Campground Owners of New York and Camp New York are thrilled to announce the winners of the first-ever Best of Camp New York Awards, a celebration honoring exceptional campgrounds as chosen by the people who know them best — the campers! Voted on by campers during the 2025 camping…

Join us on Wednesday November 19th at 9:15 AM for our Wednesday Webinar presentation with Zartico and the Lake George Regional Chamber of Commerce & CVB to learn about destination strategy! No two destinations are alike, and neither are the strategies that drive results—so how do you identify…

Join us on Wednesday November 12th at 9:15 AM for our Wednesday Webinar presentation from Brent Foerster from Tempest to learn about Group Pace reporting! Group Pace(GP) and Same Time Last Year (STLY) reporting are valuable tools that can be used by any DMO to make better sales decisions,…

NIAGARA FALLS, NY - October 31, 2025 - The International Association of Amusement Parks and Attractions (IAAPA) has named "Niagara Virtual,” the exciting and gamified Virtual Reality (VR) adventure at Rainbow Air Helicopter Tours’ new home in Niagara Falls, as a finalist for the…

Join us on Wednesday November 5th at 9:15 AM for our Wednesday Webinar presentation from Jackie Saunders from Tiki to hear about going back to the roots of the tourism industry! Somewhere along the way, our industry’s compass shifted. We became obsessed with transactions, conversions, and…

Wappinger’s Falls, NY—Content Studio New York’s annual, full-color-glossy, national, award-winning magazine, New York by Rail, has been credited with successfully promoting New York State tourism and, thereby, helping to significantly boost the state’s economy. The…

Are you ready to have fun, make meaningful connections, and support the next generation of tourism professionals? Join the 2026 Scholarship Auction Committee and be part of something truly special! As a committee member, you'll collaborate with colleagues across New York State’s 11 tourism regions…

This week’s Wednesday Webinar featured Kyle Pierce and Lydia Ireland from STQRY, along with Jessica VanDeMar from the Finger Lakes Visitors Connection, who shared their exciting work bringing Ontario County’s history to life through the Finger Lakes Virtual Museum. The project combines physical…

This week’s Wednesday Webinar featured Darby Racey and Alyson Danielewicz from the New York Power Authority/NYS Canal Corporation , who shared their work making recreation along New York’s canal system more inclusive and accessible for all. The On the Canals program, launched in 2020,…

Real Travel. Real Buyers. Real ROI. Why 2026 Will Be Your Biggest Year Yet. After more than two decades and over 120 Travel & Adventure Shows, one fact remains unchanged — face-to-face always beats digital. You can pour money into clicks, impressions, or boosted posts. But nothing replaces…

Join us on Wednesday October 29th at 9:15 AM for our Wednesday Webinar presentation from Kyle Pierce from STQRY to learn practical insights into designing and building your own captivating virtual experiences! This webinar will showcase how STQRY was leveraged to create the Finger Lakes Virtual…

On Sunday, Brooke Wilson traveled east to promote New York State destinations at the Dream Destinations Fall & Winter Travel Show in Springfield, Massachusetts, engaging with a steady stream of New England travel intenders eager to explore the Empire State. Huge thank you to Steve Fox and the…