News

Times Union Media Group Travel Newsletter: Targeted Marketing That Drives New Customers Hearst Media and the Albany Times Union are excited to announce the launch of their new Regional Travel Newsletter! Their spring newsletter will provide informative content, news, tips, and insights on…

The board, staff, and membership of the New York State Tourism Industry Association extend their condolences to the staff, board, and family of Robin Dropkin, PTNY’s long-standing executive director. Robin passed away peacefully on the morning of Sunday, February 26, surrounded by loved ones. …

When Disney's Broadway production of Aladdin was getting ready to play in Schenectady, one of the show's executives asked the staff at Proctors Theatre if they or anyone in Schenectady had a list of LGBTQ and MWBE-owned businesses they could share with the cast & crew. Realizing that they did…

Laura DiBetta, Director of Outdoor Recreation at the NYS Department of Environmental Conservation (NYSDEC), will speak on New York's Great Outdoors on Thursday afternoon as part of the 2023 NYS Tourism Conference held in Oswego, NY on April 19-21. Laura will share the unique opportunities and…

The Toronto Outdoor Adventure Show was one of the most successful shows of the year so far! One thing was clear: Canadian travelers are excited to come back to New York, and attendees agreed - New York has some of the best outdoor destinations and they want to come to New York to explore them.  …

Companies on the 2023 Inc. 5000 Regionals: Northeast list had an average growth rate of 450%  COOPERSTOWN, NY, February 28, 2023 – Paperkite is proud to announce its inclusion on Inc. Magazine’s third annual Inc. 5000 Regionals: Northeast list, the most prestigious ranking of…

The Lehigh Valley Vacation Expo on Sunday February 26 was a great success!  The attendance at this show was equal to last year before noon, we had a great turn out. We estimated about 1,800 brochures handed out and had so many interested visitors. We had rushes of people looking for different…

New Locations Bring Total Number of Sites Statewide to 332Trail Provides Birding Opportunities for All New Yorkers, Regardless of Age, Ability, Identity, or Background New York State Department of Environmental Conservation (DEC) Commissioner Basil Seggos today announced the addition of seven new…

National Travel and Tourism Week (NTTW) is an annual industry tradition celebrating the value travel holds for our economy, businesses, personal well-being and more. May 7-13, 2023, marks the 40th anniversary of NTTW. We are demonstrating how integral travel is to every industry and nearly…

Jennifer Ackerson, President & Founder of Alon Tourism Solutions, will speak on the paradigm shifts in the hospitality and tourism workforce, as part of the Workforce Development panel at the 2023 NYS Tourism Conference. While the hospitality and leisure industry has made significant headway in…

Liza Ochsendorf, Director of Workforce Development for Warren County, will speak on the Workforce Development panel at the 2023 NYS Tourism conference, held in Oswego on April 19-21. Liza will share her initiatives to recruit, train, and retain hospitality workers in the Lake George…

William is excited to be involved in tourism and is looking forward to working with the New York Tourism Industry Association to accomplish their goals of showcasing the Seneca Nation as a wonderful place to visit. Outside of the office, William is a father of 6 children. His hobbies include…

A newly released canal boating promotional video has been released by the Erie Canalway National Heritage Corridor (ECNHC) and they are inviting you to share it!  The 30-second video showcases cruising, boat tours, vacation rentals, and paddling on the NYS Canal System. Now is the…

Don Jones is the Sales Director at Zartico, Inc., where he oversees all of the Zartico clients in the Northeast as the East Coast Sales Director Zartico’s mission is to provide the clearest view of the visitor economy. As the world’s first Destination Operating System, they combine science,…

Mary Gendron is the Senior Vice President-Managing Director of Mower. She is the New York City market lead, Mower's Travel & Tourism practice lead, and is involved in strategy and account management. An independent, employee-owned agency of makers and thinkers, Mower offers marketing insight,…

Danny Tumblin is the Account Executive at Wander, where his role in building partner relations includes meeting with destinations, discussing their marketing plans, introducing the Wander platform, and discussing Wander as the right fit. It's his job to learn and stay educated about what pain…

In their Employee Benefits February Newsletter, NYSTIA Member Brown & Brown Inc. provided important guidance on a number of issues, most notably: New Laws Expand Pregnancy and Nursing Accomodations Two new laws that were included in the federal Omnibus Appropriations Bill, enacted on Dec. 29, 2022,…

Niagara Falls, NY – Destination Niagara USA recently promoted Reanna Darone to Director of Convention Sales. In her new role, Darone is responsible for increasing convention and meeting sales in Niagara Falls USA, in an effort to drive a positive economic impact within the destination. She…

 NYSTIA was back in Pittsburgh for the USA International Sportsmen’s Show / Outdoor Recreation & Travel at the Monroeville Convention Center this weekend. We talked to many travelers interested in the diverse outdoor destinations and attractions that New York State has to offer. Attendees…

This session, presented by Mower's Mary Gendron, provides a case study of a LinkedIn initial test campaign conducted for Westchester County Tourism & Film in Q4 of 2022. It will provide a synopsis of the successful campaign, including strategy, campaign structure, specific initiatives, and results.…