Overview & Guidelines
Co-Op guidelines are developed to provide a member benefit that addresses the objectives of both the destination marketer and the Co-Op provider.
The technologies and techniques of best practice Destination Marketing & Management are changing rapidly. NYSTIA Co-Op programs are evolving and expanding to meet our members' needs in this dynamic and challenging marketplace. In 2022, NYSTIA is making available programs and initiatives that address digital infrastructure, market intelligence, destination management, professional development and group travel to name a few.
Please refer back regularly for new programs and watch your NYSTIA newsletter for announcements.
Interested in creating a Co-Op? Please refer to our Marketing Co-Ops Overview and Guidlines page for more information.