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AARP February 2026 NYS Travel Feature

Compelling Multi-Faceted Co-Op

  • Audience Segmentation
  • Content Marketing
  • Lead Generation

The NYSTIA February 2026 AARP Co-Op feature will appear in the AARP Mid-Atlantic Region (NY, PA, NJ) to target 2026 Spring and Summer travel intenders. The 2025 feature generated over 2,500 leads/requests for literature. 

The issue will offer some compelling benefits featuring:

  • We will target AARP's age 50 to 59 "active & adventurous" audience, a prime audience for both multi-generational summer travel and off-peak couples and family weekend outings.
  • Advertisers will receive matching space for advertorial content, doubling your destination visibility, increasing your visual impact and branding opportunity. 
  • This issue will offer reader service lead generation, which delivered thousands of valuable consumer contacts in the 2026 schedule.

For questions about this Co-Op program, contact Rachele Markle, rachele@nystia.org.

NYSTIA Member AARP Co-Op Rates:

  • February 2026 Travel Issue (381,000 Households):
    • Mid-Atlantic Region Rates/Specs:
      • 1/6 Page: $3,185 - 2.5"w x 3.75"d
      • 1/3 Page: $6,150 - 4.75"w x 3.75"d
      • 1/2 page: $8,950 - 7.25"w x 3.75"d
      • Full Page: $17,685 - 7.25"w x 8"d
        • press-ready PDF - 300-dpi
        • no crop, trim or bleed
        • Your ad will appear under an ILNY banner, no ILNY logos in the individual ads.
    • Matching Space Specs:
      • 1/6 page unit matching space = 360 characters (includes spaces), approximately 55 words and one (1) 600 DPI photo in 4:3 horizontal format.
      • Larger ads increase character count proportionately, additional photos allowed - contact rachele@nystia.org with questions.
    • Space reservation: October 29, 2025
    • Materials due: November 04, 2025 for ads, advertorial copy and photos to Rachele Markle at rachele@nystia.org.

For more information about AARP's audience, contact:

Dan Phillips
Integrated Account Manager
AARP Media Sales
dphillips@aarp.org or 646-593-1998(m)