News

(Or “Summer Hopscotching with a Film Crew across New York on the Empire State Trail") - Looking for ways to promote the new Empire State Trail, New York State Parks teamed up with TPAs and PBS' Travels with Darley show to showcase some of the cool destinations and local flavor…

Who: PBS Stations in the Greater Cap. Dist., Eastern New York, Hudson Valley, and New York City What: The Travels with Darley series includes a full episode on New York's 750-mile Empire State Trail When: WMHT(Greater Cap. Dist., Eastern NY, Hudson Valley) on Sat., Feb. 26 at 9:30am - WNYE (NYC) on…

Deborah Garry is the Founder and CEO of BBG&G, a full-service creative, advertising, and digital marketing communications agency that has successfully promoted destinations, sites, and attractions for over 25 years. With BBG&G, you find a one-stop team to handle all your creative and marketing needs…

Deborah Garry is the Founder and CEO of BBG&G, a full-service creative, advertising, and digital marketing communications agency that has successfully promoted destinations, sites, and attractions for over 25 years. With BBG&G, you find a one-stop team to handle all your creative and marketing needs…

- Wednesday, April 20 Winning Content Marketing Strategy Workshop -Best Practices of Content Marketing: Join us as we investigate the marketing efforts that are effective as digital growth continues to explode. Throughout this session, we will discuss using multiple media channels to purposefully…

- TRANSFORMATION…how to embrace a NY Movement - We all agree that NY State has had an extremely difficult couple of years and tourism was amongst the greatest industries effected. However, New Yorkers are resilient and have mastered the ability to overcome obstacles. NY Strong…

Information session scheduled for March 3. Deadline to apply is April 1, 2022- The New York State Canal Corporation, through the Reimagine the Canals initiative, and the Erie Canalway National Heritage Corridor have launched a new competitive grant program to support tourism and recreation along…

  - Proposes Language To Cover All Platforms & Include State/County Hospitality Taxes. Supporting New York's Pandemic Recovery through Travel-Enabled Tax Revenue Tourism has always been a driving force in New York's economy and it will be even more essential as we seek to recover from the…

We are excited to announce that we are adding the Springfield, Massachusetts May 1st Dream Destinations Travel Show to the schedule! We also want to share that our Canadian travel shows have announced new dates and are now scheduled in late April and early May.We will continue to add new travel…

During ABA's Marketplace 2022 in Grapevine, Texas, the Grand Ole Opry named ABA Board Member and CEO of Destination Niagara USA John Percy, Jr., as the first recipient of the Wayne Chandler Spirit of Partnership Award. When presenting the award, Kristi Driver of Opry Entertainment described Percy as…

Winning the Illogical Argument and Becoming a Community Shared Value Destinations International has called on destination promotion to be considered a public good, a priority, a community shared value in each of their communities. When we observe organizations that have built a solid base of support…

Paula Tarallo is the President of East Shore Marketing; a results-focused marketing communications agency with more than 35 years of experience in helping clients navigate the rapidly changing media landscape. "We're proud of our in-house media campaign management abilities and specialize in…

Paula Tarallo is the President of East Shore Marketing; a results-focused marketing communications agency with more than 35 years of experience in helping clients navigate the rapidly changing media landscape. "We're proud of our in-house media campaign management abilities and specialize in…

- ACT NOW / Let Your Voice Be Heard! - Please join your canal colleagues in a letter-writing campaign to impress upon the New York Power Authority the need to change the 2022 Canal Navigation Season opening date from the announced date of Friday, May 20 to May 11. Studies show the overall economic…

- Rod Christian is the President of the New York Golf Trail, which he founded in 2010 and continues to run today. The New York Golf Trail partners with top courses throughout the state and with nearby hotels and inns to offer custom golf packages. Tee times and lodging reservations are made in…

Trending historical mobile location data averaged across NYS regions* (excl. NYC/Long Island) indicates that the average length of stay in region for domestic visitors increased over a full day (3.3 days vs 1.9 days = +1.4 days) between January 2019 and January 2022. Will this jump in extended stays…

Part of Governor's Comprehensive $450 Million "Bring Back Tourism, Bring Back Jobs" Economic Recovery InitiativeI LOVE NY Launches First Ever Global Consumer Advertising Effort; Can Be Viewed HereNew Eligibility Screening Tools Available Online for Return to Work Grant Program and Meet in New York…

Statewide Attendance Climbs More Than 427,000, Niagara Falls Leads the Way Governor's Executive Budget Includes $200 Million for State Park Upgrades to Welcome Surging Visitation - Governor Kathy Hochul today announced that New York's State parks, historic sites, campgrounds, and trails welcomed a…

- Wednesday, April 20 Sustainability Workshop - How to Market Yourself Appropriately to Avoid Greenwashing: The travel and tourism industry is trending towards sustainability, but with that, there has been major confusion over what can be deemed as truly “sustainable".…

- Wednesday, April 20 Recovery & Resurgence Workshop - Brains before Budget: Using data to guide your marketing efforts: The goal is not to have perfect data. The goal is useful insights. We need information accurate enough to guide our next decision. Join us for this session, where we take a…