Workforce Development Committee
Make workforce development a part of your mission!
Committee Purpose: To strengthen and expand New York State's tourism industry by building career pathways, enhancing employer capacity, and connecting talent to opportunity across the state for a robust, sustainable tourism workforce.
Committee Vision:
In three years, the committee aims to have made the following impact for NYSTIA, its members and the greater NYS tourism industry.
- Established as a statewide resource for workforce development in tourism.
- Known for creating tangible results (e.g., job placements, internships, improved, stronger school-employer connections).
- Built a replicable model of tourism workforce development that can be copied across NYS.
- Established strong relationships with colleges, students, and local workforce systems.
- Facilitated personal connections at NYSTIA events between students and employers.
Committee Guiding Values:
- Equity and accessibility in tourism job opportunities.
- Community vitality through local workforce development.
- Practical, results-driven strategies with measurable impact.
- Collaboration and communication across sectors.
- Nicole Mahoney
Co-Chair, NYSTIA Workforce Development Committee
CEO, Travel Alliance Partnership
- Liza Ochsendorf
Co-Chair, NYSTIA Workforce Development Committee
Director of Workforce Development, Warren County
2025 NYSTIA's Workforce Development Committee Members:
Nicole Mahoney - CEO, Travel Alliance Partnership & Podcast Host of Destination on the Left
Liza Ochsendorf - Director of Workforce Development, Warren County/Government
Valerie Knoblauch - Retired President of Finger Lakes Visitor Connection
Dwayne Thomas - Director of the Saint Regis Mohawk Tribe Office of Economic Development
Antwan Williams - Director of Youth System Services, RochesterWorks
Brandi Guerinot -Acting Dean in the College of Hospitality, Sport, and Tourism Management/Niagara University
Ryan McCabe - Finger Lakes Community College Associate Provost of Academic Innovation and Learning Resources
Bob Provost - President & CEO of NYSTIA
Brooke Wilson- NYSTIA Staff Liaison