Dec 6, 2019
As a tourism marketer, you create and lead campaigns designed to deliver incremental visitors to your community, attraction or business.
How do you know when your campaign was successful?
Buzzwords like ROI, attribution, data-driven decisions and relevancy swirl around your professional networks but how does it apply to your work?
You know there is increasing pressure to prove relevancy of tourism marketing, especially as budgets tighten and every investment is scrutinized. How can you be sure you are proving relevancy of your programs?
The 15 presentations from this virtual summit will provide you the fuel you need to prove tourism marketing effectiveness in 2020 and beyond.