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Expedia Group Media Solutions:

In September 2021 alone, Expedia registered an audience reach of over 40M unique visitors.
This regional media marketing program offers you the opportunity to leverage Market New York grant support and Expedia's reach to cost effectively target qualified travel shoppers!


For more details, CLICK HERE for our briefing deck

Interested? Questions? Please contact:

Rhonda Carges
VP & Senior Consultant | Break the Ice Media

Break the Ice Media is a strategic, digital marketing and PR agency comprised of travel PR and tourism marketing strategists. We deliver powerful ideas, focused strategies and measurable plans that help create demand, inspire visitation, foster connections, and strengthen ROI. We help our clients draw visitors out of gateway cities - and open up visitors' eyes to the possibilities of travel in small and mid-size destinations.

This project is supported by a grant awarded to NYSTIA by New York State's Empire State Development and the I LOVE NY Division of Tourism under Governor Kathy Hochul's Regional Economic Development Council Initiative.