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Destination Niagara USA Honored with 2020 Stella Award - Named Best CVB/DMO in the Northeast

Nov 6, 2020

Congratulations to John Percy and the entire team at Destination Niagara USA!

- Niagara Falls, NY - Northstar Meetings Group and its leading brands, Meetings & Conventions and Successful Meetings, announced Destination Niagara USA as a recipient of the 4th Annual Stella Awards in the category of Best CVB/DMO in the Northeast.

The Stella Awards honor excellence in the meetings industry. The program distinguishes suppliers from around the globe that consistently deliver quality service and innovation to meeting and event professionals. Winners include the very best hotels, convention centers, conference centers, convention and visitor bureaus, destination marketing organizations, destination management companies, airlines and cruise lines. This year, nearly 7,000 votes were cast from around the world for the 553 destinations, hotels and service providers nominated in 17 categories in six regions in the United States and worldwide.
John Percy, President & CEO of Destination Niagara USA said, “I am extremely proud that we have been honored with this prestigious industry award. Our organization, along with our local partners, work incredibly hard to make Niagara Falls USA the ideal destination for meetings and events. It is especially gratifying that this hard work and dedication is recognized by meetings industry professionals."
To celebrate the 2020 Stella Award winners, Northstar will present the first annual Stella Awards Virtual Showcase, which will be streamed live on December 2, 2020 from 2 p.m. to 3:30 p.m. EST. Attendees are encouraged to register online:
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Northstar Meetings Group is the leading B-to-B information and marketing solutions company serving all segments of the business meetings, events, sports and incentives market – including full- and part-time meeting planners, as well as corporate, association, sports and not-for-profit decision-makers, and incentive professionals, facilitating their professional development and achievement of business goals.

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Destination Niagara USA works to ensure Niagara County is a preferred international destination for group and leisure travel. It supports its mission to expand the economic prosperity of Niagara County by generating individual and group visitation. For more information, visit