Aug 18, 2026
Mark McGill is the Vice President of Ripe. Ripe's In-Market Travel Agency (ITA) empowers DMOs to stop the leakage of traveler dollars and data to external operators. Ripe’s ITA is the lodging infrastructure for DMOs to own their visitor economy. Our AI-native platform aligns lodging, events, and businesses into a unified travel hub, keeping value in-market, preserving authenticity, and ensuring discoverability in the next era of travel. By leveraging trusted destination authority, local lodging supply is surfaced wherever discovery happens and booking paths sidestep the generic platforms that can siphon away critical value.
Mark is approaching 14 years with the organization, where he has spent his career focused on relationship management, outside sales, partnerships, and special projects. Outside of the office, Mark enjoys skiing, traveling for sports and music, and exploring new places. He truly loves what he does and is passionate about the tourism industry.