NYSTIA is planning to host a series of thirteen (13) weekly virtual workshops in an informal, coffee klatch* format on Wednesday mornings from 9:15 AM to 9:45 AM from September 20 to December 13, 2023.
NYSTIA Wednesday Workshops will be briskly paced, informative and themed to provide tactical 'know how' and 'how to' insights into best practice tourism-related marketing/management. We will also be reviewing the proposed workshops for possible inclusion in our September Annual Meeting agenda.
The workshops ARE NOT sales proposals or 'pitches'. Rather, they are an opportunity to demonstrate knowledge, expertise and efficacy. This format not only enables peer-to-peer networking, it often results in new client contacts and new revenues for solutions providers.
We plan to announce a complete September 20 - December 13, 2023 schedule with details on each of thirteen (13) workshop by July 31, 2023. NYSTIA 'Members-with-Members' will be encouraged to invite their members to register, increasing the potential audience size.
Prior experience has proven the following format to be successful:
- Welcome and introductions. (5 minutes or less)
- Workshop Topic Overview - 10 minutes/10 slides regarding the strategy, technology, technique, etc., that is being presented. (10 minutes, approximately 10 slides)
- Case History - Share a real-world case demonstrating efficacy, results, etc. (5 minutes)
- Q&A - Opportunity for attendees to ask for details, seek clarification, etc. (5 minutes)
- Conclusion/Thank you/NYSTIA Housekeeping (5 minutes or less)
The questions provided in the form below are designed to generate content consistent with the format used for our workshop announcements and publicity materials. It will be helpful for you to view the following links to understand how your workshop will be presented/promoted to our members:
Any questions should be directed to Brooke Wilson - Brooke@nystia.org.
We look forward to working with you to present your workshop and promote your organization to our members!
- Bob Provost
* The term “coffee klatch” comes from the German word, “kaffeeklatsch,” which translates to coffee (kaffee) + gossip (klatsch). It refers to a group of friends getting together over a cup of coffee, usually at someone's house.
