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Sustainability Panel: Penny Peters, Akwesasne Travel Manager at Akwesasne Travel, to Speak at 2024 NYS Tourism Conference

Apr 15, 2024

Penny Peters, Akwesasne Travel Manager at Akwesasne Travel, will speak on the Sustainability Panel on Thursday, April 18th at the 2024 NYS Tourism Conference. Penny will be presenting on the establishment of Akwesasne Travel, tourism office for the Akwesasne Mohawks, and how these continued efforts led to New York State Tourism Excellence award for sustainable tourism stewardship.

Why You Should Attend This Session: 

  • To learn how sustainable tourism is empowering a community to revitalize and restore Traditional knowledge and practices.
  • Learn how community values and Traditional knowledge influence and guide sustainable practices.

Key Takeaways: 

  • What 7th generational thinking is and why it should be applied to every tourism venture.
  • How connections to the people, place, nature and culture are really what make a memorable experience.

About Penny:

Penny Peters is a member of the Akwesasne Mohawk Nation, and Akwesasne Travel Manager for the Saint Regis Mohawk Tribe. Penny has been an integral part of the establishment of Akwesasne Travel and furthering the development of the tourism industry in Akwesasne. Penny is currently working to promote Akwesasne Travel through marketing, partnerships and awareness of indigenous culture. Raised in the mohawk culture Penny has strong ties to community, the environment and traditional ways. Penny believes that indigenous tourism is not only a means of economic growth for communities but also important for cultural preservation.

In 2021 Penny was elected to the NYSTIA Board and was excited to represent NY Tourism and the North Country. She has also been advocating for Indigenous tourism, especially within NY State. She hopes to help support indigenous businesses to create mutually beneficial partnerships with non-native entities to grow and strengthen the industry.

Penny Peters 

Akwesasne Travel Manager

Akwesasne Travel

About the Organization: 

Akwesasne Travel, is the official destination marketing and management organization for the Akwesasne Mohawk Territory. Leading projects and programs that involve tourism industry development, tourism business incubation and tourism infrastructure development.

Mission: Akwesasne Travel aims to deliver on the destination’s brand promise through tourism marketing and sustainable tourism development programs that benefit the Akwesasne community and perpetuate its cultural heritage.

Vision: To support Akwesasne’s natural and cultural resilience through a thriving tourism industry.

Brand Promise: Experience genuine connections to people, nature and culture through art.