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January 24 - NOAA Executives to Speak at the 2023 NYS Tourism Conference

by Brooke Wilson

National Oceanographic and Atmospheric Association (NOAA) Executives to Speak at 2023 Tourism Conference

Speaker Announcement: National Oceanic and Atmospheric Administration's Ellen Brody & Jeff Gray

National Oceanic and Atmospheric Administration (NOAA) executives Ellen Brody, Great Lakes Regional Coordinator for NOAA's Office of National Marine Sanctuaries, and Jeff Gray, Superintendent of the NOAA's Thunder Bay National Marine Sanctuary in Alpena, Michigan, will speak at the 2023 New York State Tourism Conference, April 19-21, in Oswego, N.Y.
They will address the transformational potential of the proposed Lake Ontario National Marine Sanctuary for New York State communities near and far, including opportunities for education, research, outdoor recreation, and tourism. Read more.

Don't forget to register and book your room!

Travel Show Update: NYS Destinations Reach Thousands in the Pittsburgh Area!

Last weekend, NYSITA's Nate Gresock traveled to Pittsburgh, PA to represent members at the AAA Pittsburgh Travel Showcase, where he reported strong YOY attendance growth and positive feedback on our booth presentation.
Check out our full 2023 Travel Show schedule for details.

2023 World University Games: Setting a Sustainability Standard in the Adirondacks

As the World University Games come to a close in the Adirondacks, NYSTIA's Brooke Wilson shares a few key takeaways from the event. The exemplary sustainability standards set by the 2023 Lake Placid FISU World University Games place New York State as a beacon for sustainable event stewardship for destinations around the world. Read more...

Member News:

New Member Introduction: Stacy Koss and Michelle Melkonian at NJ Advance Media

NYSTIA welcomes Stacy Koss, the Sr. Manager of the Travel/Tourism and Entertainment Division for NJ Advance Media (Affiliated with Advance Travel & Tourism), and Michelle Melkonian, Account Executive focused on Travel & Tourism throughout NJ (and beyond) to the membership community. Read more.

Webinars & Events:

National Plan for Vacation Day, January 31
National Plan for Vacation Day, held on January 31, is a day to encourage Americans to plan their time off! Learn more.
State of the American Traveler Survey Findings, 02/01, 11 am EST
Gain unique insight into how traveling consumers are thinking and feeling as they continue to navigate challenges... Register.
China Market Update & Insights, 02/9, 12 pm EST
The team at Brand USA is hosting a webinar providing a comprehensive market update and insights from their key partners in China. Register.
Expedia Group: Destination Marketing Trends for 2023
Ryan Maercklein, NYSTIA Marketing Analyst, summarizes this informative article with research derived from Expedia's 2023 Traveler Value Index ...Read more.

NYSTIA 2023 Co-Ops: 

Globe & Mail: Driving Canadian Visitors to NYS in 2023 - Deadline: 01/31

With an audience of 3.8 million integrate page impressions and 1.7 million NYS tourism branded impressions! Learn more & Sign Up.


ROVA: The Magazine for Epic Road Trips - Space/Material Deadline: 2/10
The NYSTIA section in ROVA's April/May issue will carry I LOVE NY branding and be themed 'Enjoying the Magnificent Outdoors in New York State with:
  1. Birdwatching
  2. Mountain Biking
  3. Kayaking, Paddleboarding, Surfing, and more!
NYSTIA's 2023 Co-Op Programs address digital infrastructure, market intelligence, destination management, group travel, and more! 

Job Postings:

Director of Tourism, Warren County Tourism

Warren County is seeking qualified candidates for the position of Director of Tourism. The Director is responsible for planning, developing and implementing programs...learn more.

Whether you're seeking a new opportunity or sharing one, don't forget about the NYSTIA jobs board! You can also submit your organization's open jobs which we will post on our website and in this newsletter for the general public.