News

The following provides NYSTIA Marketing Analyst Ryan Maercklein's insight and takeaways from the April 12th State of the American Traveler webinar presented by Destination Analysts. The central focus of the presentation encompassed three main topics including travel sentiment, prices and…

Skål International’s Albany/Upstate New York Club elected Thomas Martinelli as its new President on Tuesday, March 21st, at the club’s membership meeting in Albany. He assumed the position from long-time President Ernie Bruno who nurtured the club in its early days and led the club…

Andrew Marshall, Environmental, Health, and Safety Coordinator at Novelis, will speak on the Sustainability Panel on the morning of Friday, April 21st at the 2023 NYS Tourism Conference. Novelis Oswego continues to identify opportunities to partner with organizations to drive recycling,…

NYSTIA exhibited at the Ottawa Outdoor + Adventure Show at the Nepean Sportsplex in Ottawa, Ontario, Canada, on April 15th and 16th. Show attendees were primarily outdoor enthusiasts and families eager to explore New York's incredible outdoor destinations. Attendees were excited to see New York…

Ally Spongr, President of the Underground Railroad Consortium of New York State (URCNYS) and Sage Hamilton-Hazarika, URCNYS marketing consultant, will speak on Friday morning at the 2023 NYS Tourism Conference held in Oswego, NY on April 19-21. Ally will provide a case study of her work for the…

James Sauter, Partner & Co-Founder of Rove will provide an update and concluding remarks for Wednesday's programming at the 2023 NYS Tourism Conference. Rove is a Presenting Partner for the 2023 New York State Tourism Conference, and NYSTIA partner for the Consortium Data Program and NYS…

An organization that empowers New Yorkers to make environmental change recognizes EV Infrastructure Leader   (Albany, N.Y.) – The New York League of Conservation Voters (NYLCV) has selected Livingston Energy Group as the honoree for their annual Capital Region Cocktail Party on April 17th…

Love them or hate ‘em, visitors are choosing short-term rental (STR) properties for their travels, and property owners are taking note. Get the jump on this growing market: Learn from the BLKDOG team how we’ve helped to establish a collaborative environment in the Washington County STR market to…

David Turner, Director of Strategic Initiatives at Oswego County, NY, will provide opening remarks on Wednesday, April 19th, and moderate the Sustainability Panel on Friday, April 21st, at the 2023 NYS Tourism Conference. David will welcome attendees to Oswego as the host, and share comments on…

Destination marketers are tasked with boosting visitation and driving local economic impact. With a crowded marketing technology landscape along with misleading KPIs, destination marketers need to not only justify spending and prove marketing impact but also maximize digital media performance and…

AUBURN, NY – Cayuga County Office of Tourism has become the first organization to achieve certification through Travel Unity’s Certified By Travel Unity (CBTU) program. CBTU is the travel and tourism industry’s only certification program that validates visitor-facing organizations’ efforts…

Natasha Caputo, Director of Westchester County Tourism & Film, will speak on the America and the 250th panel on Friday morning as part of the 2023 NYS Tourism Conference held in Oswego, NY. Natasha Caputo has decades of experience supporting tourism in New York. In her current…

Maria Hudson, Manager of Government Affairs at Constellation, will speak on the Sustainability Panel on the morning of Friday, April 21st at the 2023 NYS Tourism Conference. In response to the climate crisis, the world is rapidly moving toward a carbon-free future. As part of the greater…

Don Bennet Jr., President & CEO of Campground Owners of New York (CONY), will speak on the New York's Great Outdoors panel on Thursday afternoon as part of the 2023 NYS Tourism Conference held in Oswego, NY on April 19-21.  Don is the President and CEO of Campground Owners of New…

Fred Bonn, Regional Director of the Finger Lakes Parks at New York State Office of Parks, Recreation and Historic Preservation, will speak on New York's Great Outdoors on Thursday afternoon as part of the 2023 NYS Tourism Conference held in Oswego, NY on April 19-21. Fred will speak on the new…

In this informative session presented by NYS Canal Corporation's Darby Racey and Oswego Expeditions' Jennifer Mays, you'll learn about NYS Canal Corporation’s On the Canals program, a free recreational program offering unique opportunities to experience the Canal system and the adjoining Empire…

Learn how to track the return on money spent on advertising your destination down to in-market spend, such as hotel bookings and travelers’ spending. In this session, Mark Preston from Adara and Tim Kellher from Workshop will share how you can understand and measure the economic impact of…

NYSTIA exhibited at the Ottawa Travel & Vacation Show at Shaw Centre in Ottawa, Ontario, Canada on April 1st and 2nd. This was our first show in Ottawa since the pandemic. Canadian travelers are excited to come back to New York State and experience all the unique destinations New York has to…

FIRST TIME - Flexible Itinerary: All of the featured destinations are proximate to our host hotels, so a large shuttle bus will run continuously, departing from the hotels every 20 minutes beginning at 3 PM and moving attendees flexibly from location to location!  Program-Related Destinations:…

Regular SEO audits are crucial. It ensures that your website has the highest SEO standards and is optimized for search. This workshop, presented by BBG&G's Kayla Lloyd and Alyssa Maroney, will help you understand the benefits of SEO and regular SEO audits - as well as what they need to do to get…