Resources & Insights

Browse our Resource Library for the latest industry insights, expert tips, policy updates, best practices and more affecting New York State's tourism industry.

posted: August 25, 2026

2025 Economic Impact Reports Released

Empire State Development / I LOVE NEW YORK has released a Tourism Economics report with official New York State visitation and visitor spending statistics for 2025. The report details surprisingly positive results despite significant geopolitical challenges to international visitation in 2025 vs…

posted: September 29, 2026

Airbnb Releases Research, Announces NYS Agritourism Initiatives

Fall is here and it’s time to enjoy one of the best times to explore New York State and all it has to offer. In celebration and support of the legacy and growing footprint of the cider industry, Airbnb, the New York Cider Association and New York State have partnered to showcase key regions for…

posted: August 21, 2026

Tourism Dollars at Work: New Data Highlights Industry's Positive Impact on Long Island

LONG ISLAND, NY (August 21, 2026) - Discover Long Island (DLI), the region’s only accredited destination marketing organization, today announces new Tourism Economics data showing that Long Island's visitor economy continues to be a powerful driver of economic growth and community prosperity.…

posted: August 3, 2026

Insights Driven by Data: Understanding Today's Canadian Travelers

In a recent Insights Driven by Data article, I explored how travelers to New York are increasingly replacing longer vacations with shorter, more frequent "micro-adventures." Mobile location data showed average visitor stays shrinking dramatically over the past several years as travelers embraced…

posted: July 20, 2026

Governor Hochul Highlights Statewide FIFA World Cup Impacts

posted: February 18, 2026

Hospitality Study Recommends 400-Room Downtown Hotel

Visit Buffalo today released the results of a comprehensive tourism market study with a key finding: A new full-service convention center hotel is vital for the region’s continued growth as a host of meetings and conventions. The study, conducted by HVS, recommends that the community prioritize…

posted: February 4, 2026

Wednesday Webinar Recaps: January 2026

Thank you for joining us for the NYSTIA Wednesday Webinar January 2026 series! Below you'll find the links to the recaps for all past webinars of this series. Each recap includes a bullet-point summary, slide decks, and a video recording. Agritourism, Accessibility, and Adventure: Insights From…

posted: November 5, 2025

Wednesday Webinar Recaps: Fall 2025

Thank you for joining us for the NYSTIA Wednesday Webinar Fall 2025 series! This year saw a 58% increase in signups compared to last year, indicating a growing interest in these free, educational morning sessions. Below you'll find the links to the recaps for all past webinars of this series.…

posted: October 21, 2025

Fall Survey Update: Canadian and U.S. Travel Sentiment & Behavior

In previous presentations and webinars on this topic, Rove shared survey findings from Leger, a Canadian firm specializing in travel and tourism research. Their initial May study explored Canadian attitudes toward U.S. travel. Leger has now completed a follow-up Fall study, providing a more…

posted: July 15, 2025

May & June “Oh, Canada” Travel Data Report

The May & June edition of the Oh, Canada Travel Data Report is now available, offering valuable insights into Canadian travel sentiment, emerging trends, and key developments such as the launch of the Canada Strong Pass. This report provides timely data to support strategic planning and engagement…

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