Resources & Insights

Browse our Resource Library for the latest industry insights, expert tips, policy updates, best practices and more affecting New York State's tourism industry.

posted: February 4, 2026

Wednesday Webinar Recaps: January 2026

Thank you for joining us for the NYSTIA Wednesday Webinar January 2026 series! Below you'll find the links to the recaps for all past webinars of this series. Each recap includes a bullet-point summary, slide decks, and a video recording. Agritourism, Accessibility, and Adventure: Insights From…

posted: November 5, 2025

Wednesday Webinar Recaps: Fall 2025

Thank you for joining us for the NYSTIA Wednesday Webinar Fall 2025 series! This year saw a 58% increase in signups compared to last year, indicating a growing interest in these free, educational morning sessions. Below you'll find the links to the recaps for all past webinars of this series.…

posted: October 21, 2025

Fall Survey Update: Canadian and U.S. Travel Sentiment & Behavior

In previous presentations and webinars on this topic, Rove shared survey findings from Leger, a Canadian firm specializing in travel and tourism research. Their initial May study explored Canadian attitudes toward U.S. travel. Leger has now completed a follow-up Fall study, providing a more…

posted: May 28, 2025

Governor Hochul Announces Launch of I LOVE NY Summer Tourism and Travel Campaign

Comprehensive Marketing Effort Includes New Domestic and International Advertising, an I LOVE NY Mobile Marketing Tour, and Continued Industry Relations Efforts To Promote Visitation New Ads Can Be Viewed Here and Here Governor Kathy Hochul today announced the launch of I LOVE NY's new integrated…

posted: January 27, 2025

Governor Hochul Announces Record Attendance at State Parks

Park Attendance Data Available Here Governor Kathy Hochul today announced state parks, historic sites, campgrounds and trails operated by the New York State Office of Parks, Recreation and Historic Preservation (State Parks) saw a record 88.3 million visits in 2024. Total visits statewide surged by…

posted: November 6, 2024

Wednesday Webinar Series: Fall 2024

We want to again say thank you to the presenters and members who joined us each week for our Fall Wednesday Webinar series! From data to marketing, earned media to advocacy, a wide range of topics were covered during these weekly morning breaks. Below you'll find the links to the recap for all…

posted: August 28, 2024

Governor Hochul Announces Record-Breaking Tourism Numbers

Governor Kathy Hochul today announced that New York welcomed a record-setting 306.3 million visitors in 2023, while also setting new historic highs for direct visitor spending and total economic impact associated with the state's tourism industry. Visitors to New York State contributed to a…

posted: June 18, 2024

New York State Legislature Passes Short Term Rental Legislation

NYSHTA-led industry coalition sees Short-Term Rental Bill Pass! After a tremendous effort this session led by Mark Dorr at NYSHTA, the bill to regulate short term rentals in New York State has passed both houses of the legislature (FINALLY). The bill requires the State to create a registry and…

posted: May 13, 2024

Key Takeaways from Future Partners' May 8th Update on the State of the American Traveler

The following provides the key takeaways from the May 8th State of the American Traveler webinar presented by Future Partners. The presentation covered their research findings on Travel Sentiment Overview, Looking Forward, Business & Group Meeting Travel, and Recent Overnight Travel. The most…

posted: May 3, 2024

Key Takeaways from Destinations International April 24th Update on Structured for Success: Content Publishing Best Practices

The following provides the key takeaways from the April 24th Structured for Success: Content Publishing Best Practices webinar presented by Destinations International. The presentation covered website structure, content opportunities and best practices. The key takeaways are as follows: Website…

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