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December 20: NYS Tourism Conference Registration is OPEN - Virtual Holiday Recap

Thank you for celebrating the holidays with us!

Thank you to everyone who joined us last Thursday for the December Member Meeting & Virtual Holiday Party! It was a blast catching up with our tourism colleagues for an end-of-year recap while celebrating the holidays with our best festive decorations. Thank you to NYSTIA Board Chair Kelly Ann Curtin for delivering the opening remarks, Ross Levi for his thoughtful observations on the holidays, the industry, and the people who work in it, Break the Ice Media for hosting the virtual mixer, and Corporate Communications for providing the fantastic door prizes!
Highlights from the member meeting included presentations from Sally Donovan from Rove on mobile location data insights on visitor diversity and out-of-state visitors and Kellen Kruse from AirDNA with an overview of New York State's short-term rental market and the outlook for 2023. Read more and download the presentation decks...


Registration is now open! The future has never looked more promising for New York State tourism, but we will all need to work together to accelerate our progress along the road to success.
Roll up your sleeves April 19 - 21 in Oswego, NY! Join your tourism friends and colleagues for a practical, tactical, no-nonsense look at the opportunities and the obstacles along the road to success. We're planning a challenging and engaging conference that will equip you with the insights and inspiration to tackle both the short and long-term hurdles to responsible, transformational growth.
-Bob Provost

Keynote Speaker: Don Welsh

President & CEO
Destinations International

Don Welsh leads Destinations International, the global trade association for destination marketing and management organizations.

NYSTIA Attends Governor Hochul's 2023 World University Games Torch Relay Event

NYSTIA joined our tourism colleagues in the crowd as the torch relay celebration for the FISU 2023 World University Games culminated in Albany on Thursday morning. The games in Lake Placid are expected to bring together 1,500 college athletes from 600 universities in 50 countries. This will be the largest winter multi-sport event in our state, touting world-class facilities and expected to generate an economic impact of 70 million dollars!

NYSTIA Market NY Grant Project #134852

2023 Virtual Business Development Co-Op

Only a few spots left! This program introduces you to the top DMC’s, international receptive operators, and domestic tour operators based in the major gateways of the United States: New York, Florida, and California. Participate in managed virtual sales calls to develop strategic relationships to grow your business’ distribution networks, all with a New York State focus.
ALON, in partnership with NYSTIA, offers this opportunity as part of the Market New York Grant Project #134852! Learn more.

Member News

New Member Introduction: Doreen Zawacki at AAA World

Doreen Zawacki is the Account Representative for AAA WORLD, the media sales partnerships group for AAA Club Alliance—one of the largest membership-driven clubs in North America. AAA is a federation of member-owned clubs serving over 61 million Members in the US and Canada. With more than 100 years of service, they...Read more...

Governor Hochul Announces $23 Million in Funding for Electrification Initiatives

Governor Kathy Hochul has announced $23 million in funding and awards for transportation electrification initiatives in New York State. The announcement includes $8 million... Read more.

November Employee Benefits Tips & Guidance from NYSTIA Member Brown & Brown

In their Employee Benefits December Newsletter, Brown & Brown Inc. provided important guidance on a number of issues, most notably the 2023 PCORI Fee Change and...Read more.

Lake George Regional Council Welcomes New Membership Manager

SUNY Potsdam graduate and Queensbury native, Emily Petit Frost, brings her extensive background in sales to the role as Membership Manager at the Lake George Regional...Read more.

#TheyWaitWeLose Social Media Campaign from U.S. Travel

U.S. Travel launched They Wait, We Lose—the association’s latest response urging the State Department to significantly reduce the excessive wait times for visitor visas to the United States.
Join the conversation and underscore the urgency for the Biden administration to take immediate action to shorten wait times and protect the U.S. economy. Use their Social Media Toolkit

NYSTIA 2022 Co-Ops:

The Travel Guide Group 'NYS Virtual Consumer Travel Show'
Increase Visitors, Revenue & Economic Impact via Traveler Engagement & Lead Generation with the Travel Guide Group 'NYS Virtual Consumer Travel Show'!
Lock in low $1.35 per lead rate* and added-value benefits for a 3 to 12-month 2023 period, and 200 to 2,000 leads per month. NYSTIA members save up to 73% off!
Sign up now through December 15, 2022 to start your campaign by February 1, 2023 or earlier. Learn more.
ROVA Magazine: NEW April/May + 2023 Program
ROVA reaches an estimated 100,000+ outdoor, camping and RV enthusiasts with its 50,000 circulations! Join the April/May 2023 Multimedia Print/Digital Co-Op Program content on:
  1. Birdwatching
  2. Mountain Biking
  3. Water Sports
Showcase your destinations to the theme of "Enjoying the Magnificent Outdoors in New York State!" Learn more.
NYSTIA's 2022 Co-Op Programs address digital infrastructure, market intelligence, destination management, group travel, and more! 

Job Postings:

Whether you're seeking a new opportunity or sharing one, don't forget about the NYSTIA jobs board! You can also submit your organization's open jobs which we will post on our website and in this newsletter for the general public.