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August 2, 2022: Market NY Grant Update - Thank you!

2022 Market NY Grant Proposal -Thank you for your support!

On Wednesday morning, July 27, I asked members for written letters of support for grant funding from Market New York to support comprehensive, collaborative statewide tourism marketing initiatives. By Friday, we received over 40 letters of endorsement from TPAs, state associations, nonprofits, and attractions across New York State.
 
Our Market New York grant proposal was submitted on July 29, 2022. We can't thank you enough for your continued support of our efforts on behalf of you and your colleagues and New York State's tourism industry. Fingers crossed!
 
Meanwhile, programs for the current Market New York grant activation have been widely embraced by our members. Many of the initiatives have met or exceeded their budgeted goals and we have an unprecedented number of participating destinations and organizations. There's still several programs open for consideration - Destination Optimization, Travel Trade Activation... check the grant pages on the NYSTIA website.

Thank you, Roger Dow
 
On Sunday, the U.S. Travel Association said a heartfelt goodbye to Roger Dow, who is stepping down from his role as president and CEO after 17 incredible years...Continue reading.
 
"Roger Dow was emotionally moved and grateful for your tribute to his service to our industry in establishing the Roger Dow Intern Scholarship at NYSTIA's 2022 NYS Tourism Conference. He has since announced his plans to begin a new endeavor addressing the workforce development issues facing our industry. Stay tuned!" - Bob Provost

Be part of the 2022 Collaboration Study sponsored by Break the Ice Media! 
 
How do you structure collaboration? Is it a priority? How do you incorporate it into your business strategy?
Break the Ice Media wants to hear from you. Take their anonymous 2022 Collaboration Survey, results will be made publically available and one lucky winner will receive a $500 visa gift card! Take the survey.

Member News

New Member Introduction: Mary Eggert at Break the Ice Media

Mary Eggert is the Digital Marketing Coordinator at Break The Ice Media. In her position, she is the primary support person for client work. Mary's role includes developing and writing content, implementing strategies, and implementing client project plans...Meet Mary.


BBG&G Celebrates Platinum Anniversary
 
July marks 25 years in business for BBG&G Integrated Marketing! Founded by four industry professionals to support businesses with their advertising and public relations needs, BBG&G....read more.

Gastro-Tourism & Well-Being - Study Findings by RIT
 
Our friends at Rochester Institute of Technology (RIT) recently shared with us their novel research on gastro-tourism and its positive effects on a person's well-being. This study examines how food-related lifestyles influence the enjoyment of gastro-tourism consumption...read more.

24th Cycle the Erie Canalway Trail
 
The Canalway Trail Times dedicated a special edition to the 24th Cycle the Erie Canal bike tour, which brought 750 cyclists across the state on the Erie Canalway Trail, beginning in Buffalo on July 10th and ending in Albany on July 17th. Read about the highlights of this year's Tour.
 

NYSTIA 2022 CO-OPS:

NYup.com Fall/Winter Travel Guide - Year Round Adventure!
 
This September, NYup.com, the premier upstate travel & tourism website, will produce its second 2022 seasonal print guide: fall/winter. 
 
62,000 COPIES - 162,500 Potential Travelers!
 
Includes the Sunday Post-Standard Distribution, 13,000 copies distributed at the Preble rest stop, key attractions, and tourism sites, in addition to digital distribution.
 
Reserve your space before August 8! Click here for more details.

NEW: AAA Northeast - Special Digital Offer July-Sept
 
AAA Northeast is now offering two new affordable digital packages that align your brand with best-in-class content consumed by their most motivated and engaged members!
 
TARGET MARKETS: CT, MASS., N.J., N.Y., R.I.
 
Article Sponsorship // Sponsored Custom Content - Click here for more details.
 

NYSTIA's 2022 Co-Op Programs address digital infrastructure, market intelligence, destination management, group travel, and more! Click a program below to learn more:

WEBINARS

Downtown Revitalization Initiative + NY Forward
August 4, 2022 - 1:00 p.m. ET
 
Learn more about Round Six of the Downtown Revitalization Initiative and the first round of the New York Forward program. Register...
Destination Marketing in the Metaverse
August 9, 2022 - 3:00 p.m. ET
 
In this webinar, Miles Partnership provides a straightforward overview of the metaverse within the context of travel and tourism... Register...

JOB POSTINGS:

NEW: Event and Group Sales Coordinator,
The Wild Center
 
The Events and Group Sales Coordinator is the primary staff person responsible for actively prospecting for, soliciting, and securing group visits (tour and non-tour groups) and special events, as well as coordinating the daily operations of the group sales...learn more.
 

Whether you're seeking a new opportunity or sharing one, don't forget about the NYSTIA jobs board! You can also submit your organization's open jobs which we will post on our website and in this newsletter for the general public.

Director of Operations, Finger Lakes Visitors Connection
Public Information Officer, Oswego County Tourism
Marketing Communications Manager, Watkins Glen Area Chamber of Commerce
Marketing and Engagement Coordinator, Watkins Glen Area Chamber of Commerce
Public Information Specialist, NYS Department of Economic Development
Tourism Director, Warren County Department of Tourism
Vice President of Marketing, Destination Niagara USA
Communications Manager, George Eastman Museum
Public Information Specialist 1 (Digital Content), NYS Office of Parks, Recreation & Historic Preservation