Mar 21, 2023
NYSTIA exhibited at the Adirondack Sports Summer Expo at Saratoga Springs City Center in Saratoga Springs, New York on March 18-19. We were able to add this show to our schedule at no additional cost to our Tourism Champions because of your robust support. It was our first time exhibiting at the show, and attendees were excited to learn about New York State's outdoor and recreational destinations. NYSTIA team members were able to join me at the show, with Ryan Maerklein attending on Saturday and Rachele Markle joining on Sunday.
We had a corner booth right at the entrance, meaning that attendees were able to easily engage with our new brochure racks and returned home with lots of magazines. We have been testing our brochure racks to find the optimal version, and noticed that attendees particularly enjoy the rotary rack!
Traffic was steady and plentiful on both days, and as attendees walked through the booth, we were all busy talking to attendees, answering their questions, and discussing different destinations in New York State for visitors to explore.
Learn more about our 2023 Travel Show Schedule - register to include your destination brochure at future travel shows!
Nate Gresock
Programs Coordinator
New York State Tourism Industry Association
nate@nystia.org