New York State Tourism Industry Association

2025 NYS Tourism Excellence Summit & Awards

September 10-12 | Lake George, NY

Register & Book Your Room

How Does Tourism Drive Success In YOUR County?

Use our clickable map to find out!

Join us at the NYS Fair!

Volunteer and help us promote NYS Destinations

The New Yorker Hotel

NYSTIA members receive booking discount at our NYC Headquarters Hotel

Industry News News

New York State Parks Announces the Release of a Newly Redesigned Park and Historic Site System Map

Partner Feature: Karl Llewellyn from Wheresight

NYS DEC Acts to Sustain Support for Statewide Transition to Cleaner Vehicles

Tourism Resources & Insights Resources & Insights

2025 NYS Tourism Conference Slide Decks & Reflections

View the Slide Decks | View All Photos As the 2025 New York State Tourism Conference concludes, I’d like to share a few heartfelt thank you…

How Does Tourism Drive Success in YOUR County? - 2023 Economic Impact

Tourism done right drives responsible, sustainable economic growth, local job creation, small business success, community vitality, and increased…

Governor Hochul Announces Record-Breaking Tourism Numbers

Governor Kathy Hochul today announced that New York welcomed a record-setting 306.3 million visitors in 2023, while also setting new historic highs…

Upcoming Events Events

Canal NY Marketing & Business Alliance June 23 Membership Event

Technology Trends, Powered by the State of the American Traveler

Online / Virtual Event

2025 New York State Tourism Excellence Awards & Summit

Lake George, NY

DONYS Scholarship Fund Golf Tournament

Creating Connections: The 2025 Empire State Greenways Conference

NYSTIA Holiday Party

Online / Virtual Event

2026 New York State Tourism Conference

To Be Announced

2026 New York State Tourism Excellence Awards & Summit

To Be Announced

"...The resources that come from our NYSTIA membership provide us opportunities to network, a voice at the legislative level, and support through every stage of growth."

- Kristen Aucter
Executive Director, Lewis County Chamber of Commerce

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Our Partnership Community

OUR PARTNERS AND SOLUTION PROVIDERS

Miles Partnership

FourthIdea - Forging Bold Brands

Hearst Digital Agency

New York's Best Experiences

BBG&G Integrated Marketing

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I LOVE NEW YORK

Corporate Communications, Inc.

East Shore Marketing

Black Dog Designs LLC

Discover Upstate New York

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The New York State Tourism Industry Association (NYSTIA) is a member-driven, member-directed nonprofit organization at the vanguard of tourism marketing, stewardship, and long-term strategic thinking.