New York State Tourism Industry Association

New York State Great Outdoors Summit

November 12, 2026 | Destiny Mall, Syracuse

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AI Academy Webinar Series

Every Wednesday at 10:00 AM.

How Does The Visitor Economy Drive Success In Your County?

Updated to 2025 Statistics.

Use our clickable map to find out!

Welcome NYSTIA's New Board Members

Officers, Directors, and Staff

Industry News News

2027 NYSTIA Tourism Champions: Sign-up Today & Save

Brand USA Appoints Caroline Beteta Interim President & CEO

A New Way to Discover Long Island: DLI Launches Redesigned Digital Experience

Tourism Resources & Insights Resources & Insights

NYSTIA Weekly Newsletters

Keep in touch! Subscribe to our weekly newsletter for updates, member news, resources, job postings, and more! Oct 6 - Be a 2027 Tourism Champion,…

2025 Economic Impact Reports Released

Empire State Development / I LOVE NEW YORK has released a Tourism Economics report with official New York State visitation and visitor spending…

Airbnb Releases Research, Announces NYS Agritourism Initiatives

Fall is here and it’s time to enjoy one of the best times to explore New York State and all it has to offer. In celebration and support of the…

Upcoming Events Events

RIT Hospitality Innovation Conference

Susan R. Holliday Center (4050), Max Lowenthal Hall - RIT Campus

2026 New York State Agritourism Conference

Florida Sales Mission

Orlando, Florida

The State of the American Traveler Survey Findings - November 2026

Online / Virtual Event

New York State: Great Outdoors Summit

The State of the American Traveler Survey Findings - December 2026

Online / Virtual Event

2027 IITA Summit

2027 ABA Marketplace

Calgary, AB, Canada

New Orleans, LA

Our Partnership Community

OUR PARTNERS AND SOLUTION PROVIDERS

Hearst Digital Agency

East Shore Marketing

Corporate Communications, Inc.

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I LOVE NEW YORK

Miles Partnership

Discover Upstate New York

Black Dog Designs LLC

FourthIdea - Forging Bold Brands

New York's Best Experiences

BBG&G Integrated Marketing

LEARN MORE | BECOME A MEMBER

The New York State Tourism Industry Association (NYSTIA) is a member-driven, member-directed nonprofit organization at the vanguard of tourism marketing, stewardship, and long-term strategic thinking.

"NYSTIA’s advocacy has been invaluable. They help us make more informed strategies, educate our local municipalities, and support increases in our budget and new campaign opportunities... It would be a mistake to not be a part of this wonderful brain trust of individuals."

—Sophia Picco, Economic Development Specialist, Delaware County Economic Development

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