2025 NYS Tourism Excellence Awards

Thursday, September 11, 2025 | Evening

Fort William Henry Hotel & Conference Center, Lake George, NY

Read the full press release

All 2025 NYS Tourism Excellence Summit registrations include entry to the Tourism Excellence Awards ceremony and reception.
 
If you are not registered/attending the Summit: You do not need to register for the Summit to attend the award ceremony and reception. Below is the ticketing outline, which we will be providing more detail on in the coming weeks:
 
Public Tickets: $150
NYSTIA Dues Paying Members: $125
For 2025 Award Honorees: Please contact Rachele Markle 
 
All net proceeds of the awards ceremony and reception go to the Destinations of New York State Scholarship Fund.

Presented By:

2025 New York State Tourism Excellence Awards Recipients

Honorees are listed alphabetically by category:
 

Karen Kühl
Cayuga County Convention & Visitors Bureau
Excellence in Leadership: Career/Lifetime Achievement

Delaware County “Map Your Moments” 2024 Annual Marketing Campaign
Advance Media New York on behalf of Delaware County Great Western Catskills
Excellence in Overall Tourism Marketing: TPA/County/DMO Local Level
- Annual Tourism Operating Budget under $500,000

Discover Long Island
Discover Long Island
Excellence in Overall Tourism Marketing: TPA/County/DMO Local Level
- Annual Tourism Operating Budget $500,000 or more
 

Accessible Travel: Disability Pride, Disability Joy, Exists
Accessible Travel NYC
Excellence in Tourism Equity & Inclusion
- Annual Tourism Operating Budget under $500,000

Inclusive Campaign
Focus Media on behalf of Orange County Tourism
Excellence in Tourism Equity & Inclusion
- Annual Tourism Operating Budget $500,000 or more

Supplemental Tourism Information Brochures
Finger Lakes Tourism Alliance
Excellence in Tourism Marketing Campaigns, Projects & Programs: Creative Use of
Data to Drive Success
- Annual Tourism Operating Budget under $500,000

Data Driven Large Scale Event Management
Regional Office of Sustainable Tourism (ROOST)
Excellence in Tourism Marketing Campaigns, Projects & Programs: Creative Use of
Data to Drive Success
- Annual Tourism Operating Budget $500,000 or more

Weekend Wonders
BBG&G Integrated Marketing on behalf of St. Lawrence County Chamber of Commerce
Excellence in Tourism Marketing Campaigns, Projects & Programs: Digital Marketing
- Annual Tourism Operating Budget under $500,000

Four Season Campaign
Focus Media on behalf of Orange County Tourism
Excellence in Tourism Marketing Campaigns, Projects & Programs: Digital Marketing
- Annual Tourism Operating Budget $500,000 or more

We’ll See You Out There
New York State Parks, Recreation & Historic Preservation
Excellence in Tourism Marketing Campaigns, Projects & Programs: The Great Outdoors of New York State

Washington County Tourism “How It’s Made” Series
Black Dog Designs on behalf of Washington County Tourism
Excellence in Tourism Marketing Campaigns, Projects & Programs: Innovations & Strategies to Address New/Unique/Changing Markets
- Annual Tourism Operating Budget under $500,000

Commander in Cheers
Destination Dutchess
Excellence in Tourism Marketing Campaigns, Projects & Programs: Innovations & Strategies to Address New/Unique/Changing Markets
- Annual Tourism Operating Budget $500,000 or more

2024/2025 New York By Rail 20th Anniversary Issue
Content Studio New York
Excellence in Tourism Marketing Campaigns, Projects & Programs: Printed Materials
- Annual Tourism Operating Budget under $500,000

2024 Discover Dutchess Destination Guide
Destination Dutchess
Excellence in Tourism Marketing Campaigns, Projects & Programs: Printed Materials
- Annual Tourism Operating Budget $500,000 or more

Pouring New Life into Westchester
From Mower on behalf of Westchester County Tourism & Film
Excellence in Tourism Marketing Campaigns, Projects & Programs: Public Relations
- Annual Tourism Operating Budget under $500,000

Path of Totality Awesome
Visit Rochester
Excellence in Tourism Marketing Campaigns, Projects & Programs: Public Relations
- Annual Tourism Operating Budget $500,000 or more

LivCo Libation Loop
Livingston County Tourism
Excellence in Tourism Marketing Campaigns, Projects & Programs: Trails & Itineraries
- Annual Tourism Operating Budget under $500,000

Cortland County Ice Cream Trail
Cortland County Convention & Visitors Bureau
Excellence in Tourism Marketing Campaigns, Projects & Programs: Trails & Itineraries
- Annual Tourism Operating Budget $500,000 or more

More to Explore
New York State Parks, Recreation & Historic Preservation
Excellence in Tourism Marketing Campaigns, Projects & Programs: Visitor Service
- Annual Tourism Operating Budget under $500,000

Visit Ithaca Visitor Experience Program
Visit Ithaca
Excellence in Tourism Marketing Campaigns, Projects & Programs: Visitor Service
- Annual Tourism Operating Budget $500,000 or more

Empire State Trail Town Program
Parks & Trails New York
Excellence in Tourism Stewardship: Shaping a Better Future
- Annual Tourism Operating Budget under $500,000
 

The Angel Nyack
The Angel Nyack
Excellence in Tourism Stewardship: Shaping a Better Future
- Annual Tourism Operating Budget $500,000 or more

Discover Cayuga Lake
Discover Cayuga Lake
Excellence in Sustainable Tourism: Champions of Change
- Annual Tourism Operating Budget under $500,000

The 2024 Solar Eclipse
The Regional Office of Sustainable Tourism (ROOST)
Excellence in Sustainable Tourism: Champions of Change
- Annual Tourism Operating Budget $500,000 or more

Megan Arnone Eckwahl
The National Comedy Center
Excellence in Young Professional Leadership

Robert “Bob” Stopper
Wayne County Tourism
The New Yorker Award