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April 17-19, 2024 | Niagara Falls, N.Y.

SUCCESS! 2024 New York State Tourism Conference

Thank you to the 250+ tourism industry professionals who joined us from across New York State, the USA, Canada and Europe at the 2024 New York State Tourism Conference in Niagara Falls! Our gratitude to the many attendees and presenters, the event committee, NYSTIA Board & staff, and our colleagues at I LOVE NY/ESD whose efforts contributed to a very successful conference.

Gain industry insights and inspiration during conference sessions and network with some of the best minds, most experienced individuals, and trendsetting thought leaders in the tourism industry. Hosted at the Doubletree by Hilton, adjacent to the stunning Niagara River and Falls, this year's programming will feature fantastic guest speakers from across the state and country, topics on AI, outdoor travel writing, sustainability, and more. 

Update 4/12 - As we have surpassed attendance expectations for the 2024 NYS Tourism Conference and are nearing room capacity, we have decided to close online registration. If you are a member of NYSTIA and would like to attend, please contact Bob or Rachele. Thank you!

"We Enjoyed Seeing You in Niagara Falls!"

John Percy
Event Co-Chair
Host DMO

Greg LaDuca
Event Co-Chair
Board Vice Chair

Corey Fram
Board Chair
NYSTIA

Featured Speakers (more speakers, details and agenda coming soon):

Geoff Freeman, U.S. Travel

Keynote Speaker

As president and CEO of the U.S. Travel Association, Geoff Freeman is the leading advocate for the $1.1 trillion U.S. travel and hospitality industry.

In this role, Freeman is charged with ensuring the industry’s full recovery from COVID-19, positioning the industry to seize emerging opportunities in a post-pandemic market environment and further establishing travel as a vital economic force in the United States. About Geoff's session.

Janette Roush, New York City Tourism + Conventions

Session: ChatGPT for Tourism Professionals

Janette Roush is the Executive Vice President, Marketing and Digital, for New York City Tourism + Conventions, New York City’s official destination marketing organization. She oversees the organization’s paid media strategy, digital initiatives and media insights to raise the profile of NYC and to inspire visitation to the five boroughs. She is also responsible for the organization’s domestic and international promotional campaigns, B2B marketing for the travel trade and business event planners, partnerships, and promotional strategy for campaigns like NYC Restaurant Week and NYC Broadway Week. About Janette's session.

Madeleine Gionet, New York State Office of Parks, Recreation and Historic Preservation

Let's Celebrate! NY State Parks Centennial

Maddie Gionet is the Director of Marketing for the New York State Office of Parks, Recreation and Historic Preservation. As director, Maddie oversees the agency’s marketing program, developing informative and engaging integrated campaigns to drive tourism to parks and historic sites across the state, as well as position New York as a recreation destination. Her responsibilities also include management of the agency’s brand strategy, partnerships, and large-scale events and activations. About Madeleine's session.

Host Hotel:

Host Hotel: Doubletree by Hilton
Address: 401 Buffalo Ave, Niagara Falls, NY 14303

Overflow Hotel:

Overflow Hotel: Holiday Inn Niagara Falls
Address: 114Buffalo Ave, Niagara Falls, NY 1430
Room Rate: $129 / night + 7% Destination Fee = Total $138

Book Your Room Now and follow the instructions below:

  1. Select a date range between April 15 - 18, 2024
  2. On the next page, your special rate will populate. You will not see the group name – just the special contracted rate.
  3. You may also call 716-285-2521 Ext. 2 to reach their front desk. Request to make a reservation into the "NYSTIA Overflow" room block.
  4. There will be a parking fee listed on the confirmation letter, please disregard this fee. Attendees get complimentary parking

Hosted By:

At Niagara Falls, you can experience a natural wonder of the world, explore acres of pristine hiking trails and scenic terrain, immerse yourself in outdoor adventure, and taste the simple goodness of orchards and award-winning wineries.

Proud Partner Of:

The New York State Division of Tourism is part of the Empire State Development Corporation and goes to market under the consumer brand I LOVE NEW YORK. 

Presenting Partners:

Rove is a leading travel & tourism data and analytics company. Leading tourism organizations & destinations globally rely on their tourism data & analytic products and industry expertise to navigate change, maximize travel visitation, and grow revenues.

Miles is a strategic marketing company focused exclusively on travel and tourism, working with more than 90 destinations and hospitality businesses to create forward-thinking print and digital content marketing solutions.

Presented By: