Outdoor Travel is the #1 Travel Trend In Tourism Recovery - COMMIT TO 3 ISSUES IN 2022 BY FEBRUARY 4TH AND RECEIVE BONUS BANNER IN ROVA eNEWSLETTER
ROVA is a travel lifestyle magazine focused on road vacations, outdoor adventure and the RV traveler.
APRIL/MAY 2022 ISSUE CONTENT: BIRDWATCHING, BEST PLACES FOR CANOEING, KAYAKING + HIKING
April/May issue NYSTIA Co-Op Section: Exciting New York State Road Trips
Camping, RVing and outdoor travel are ranked by tourism leaders as the best, safest and biggest opportunity for tourism recovery and this makes ROVA an even more compelling media buy. In fact, “Governor Kathy Hochul had announced that overnight reservations at campgrounds operated by the Office of Parks, Recreation and Historic Preservation (State Parks) and the New York State Department of Environmental Conservation (DEC) climbed to record highs this year as visitors embraced safe, healthy, and affordable recreation during the COVID-19 pandemic."* The industry is booming, particularly with the Millennials and Gen Xers and NYS is one of the top states for the camping industry.
For New York State, RV tourism has more than $797.0 million in annual direct economic impact** for campgrounds and travel! RV travelers also spend money in the tourism economy by engaging in outdoor activities, attractions, restaurants, fairs, wellness and all New York has to offer.
Market/Circulation: ROVA reaches an estimated 100,000+ outdoor, camping and RV enthusiasts with its 50,000 circulations. NYSTIA members receive the national circulation at low regional rates. Our readers are adventurous, active outdoor travelers.
ROVA 2022 Multimedia Print/Ditital Co-op Program
ROVA offers custom NYSTIA co-op sections with exceptional rates and added value for the 4 issues below (ads can be independent units as well.)
2022 NYSTIA CO-OP RATES & MULTIMEDIA ADDED VALUE
1/6 page: $1,625 net -
1/4 page: $2,338 net -
1/2 page ad: $3,250 net -
Full page ad: $4,500 net -
ROVA's Added Value Options for NYSTIA members represent up to $5,000 in visibility value at no additional charge.
2022 Schedule/Closing Dates — Commit to all 3 issues by February 4th and receive bonus banner in a ROVA eNewsletter of your choice**
ROVA Content and
Special NYSTIA Program
Space/Material Closing Dates
On Sale/ In Home
Birdwatching, Canoeing + Kayaking, Hiking
Summer's Epic Road Trips, Top Winery Picks
2nd Annual Brewery Round-up
2nd Annual National Park + State Park
CLICK HERE FOR THE ROVA MEDIA KIT FOR SPECS.
For more information, contact:
*NYSTIA eNewsletter 11/24/21
**RVIA Economic Impact Study 2019
**Bonus banner in eNewsletter can be scheduled for date of your choice pending
availability – Value: $2,250 – only two advertisers per deployment.
Note: Blog content to be approved by ROVA and published on the website.