New York Press Service (NYPS): You Won't Find A More Affordable, Effective Solution!

Guess who's reading newspapers? 5.9 million New Yorkers!

A whopping 80% of adults 55+ are! Baby Boomers are considered marketing's most valuable generation, controlling more than 70% of all disposable income in the U.S. Boomers are healthier and wealthier than ever, and they're still crushing it on a daily basis. They love travel and experiences.
Connect with Boomers in print to ensure that your marketing dollars generate a smart return on your investment. Boomers are far more likely to engage with print than other generations, and they are prime travel prospects.

Reach them where they are – more than 8 out of 10 Boomers read newspapers across multiple platforms. Don't be afraid to ask them to read your message – while some people's attention span is shorter than a goldfish's, Boomers grew up reading, so take advantage of print's long copy format – tell them your story and show them your pictures.

Now, guess who provides a single point of contact for advertising in 9600 newspapers throughout North America?

New York Press Service: We're owned by the newspapers we represent in every state, and we're THE ONLY platform that delivers local engagement on a national scale. Nobody knows the newspapers and the markets they serve better than we do. Here are just a few of the reasons to work with New York Press Service to develop solutions for your destination:

• Work with one senior media buyer to place ads in more than 9600 newspapers and their affiliated websites throughout North America (yes, newspapers in Canada too).
• Utilize permission-based, highly targeted email marketing campaigns and cost-effective, small space newspaper advertising network campaigns.
• Free (yes, free!) newspaper advertising design services and we'll write sharp, sophisticated copy for your email marketing campaign too!

Promote Your Destination to 5.9 million New York State readers for less than $2,500!

New York Press Service is offering NYSTIA members unprecedented discounts to promote your destinations and attractions in every corner of New York State. You won't find a more cost effective solution anywhere!

All pricing includes a 1/8 page ad with color* at no additional charge. Download our New York State Coverage overview HERE.

New York Press Service is not a New York only solutions provider. We offer innovative and effective digital and print marketing and advertising solutions in a brand-safe environment across the nation.

For more information, contact
Eliot Putnam
eliot@nynewspapers.com
Director of Revenue Diversification / New Business Development
Albany | Manhattan (Chrysler Building)
0 (518) 464-6483 * M (978) 835-7687 * www.nynewspapers.com

*Ad size approximate due to variations in page size, color subject to availability.